Privacy Policy
Last updated: 26 October 2026
Holiday Morocco Tours (“we”, “us”, “our”) respects your privacy. This Privacy Policy explains what personal data we collect when you visit holiday-morocco-tours.com (the “Website”), contact us, or travel with us, why we collect it, and the choices and rights you have.
We process personal data in accordance with Moroccan Law No. 09-08 on the protection of individuals with regard to the processing of personal data and, for travellers in the European Union and the United Kingdom, the General Data Protection Regulation (GDPR / UK GDPR).
1. Who is responsible for your data
The data controller is Holiday Morocco Tours, 77 Boulevard Rachidi, Casablanca, Morocco. Email: Holidaymoroccotours4x4@gmail.com. Phone: +212 676 238 336.
2. Personal data we collect
Information you give us
- Contact and booking forms: your name, email address, phone number and the details you write in your message (travel dates, number of travellers, preferred tour, budget and interests).
- When you book: names of all travellers, ages of children, nationality and passport details where needed by hotels or authorities, arrival and departure information (flights, trains, hotel or riad for pick-up), and payment details for deposits.
- Special requirements: dietary needs, allergies, mobility or medical information you choose to share so we can organise your tour safely. We only use this information for that purpose.
- Communications: emails, WhatsApp messages, phone calls, and any reviews, feedback or photos you send us.
Information collected automatically
- Technical data such as your IP address, browser type, device, pages visited and time spent on the Website, collected through server logs and cookies (see Section 6).
3. How and why we use your data
| Purpose | Legal basis |
|---|---|
| Replying to your enquiries and preparing personalised quotes and itineraries | Steps taken at your request before a contract |
| Confirming, organising and running your tour (reserving hotels, desert camps, vehicles and guides; arranging pick-ups) | Performance of our contract with you |
| Handling deposits, payments and refunds | Performance of contract; legal obligations |
| Using health, dietary or mobility details to make arrangements for you | Your explicit consent |
| Keeping accounting records and complying with Moroccan law (e.g. hotel guest registration) | Legal obligation |
| Improving the Website and understanding how visitors use it | Our legitimate interests, or your consent where required for cookies |
| Sending travel tips or offers (only if you agree) | Your consent, which you can withdraw at any time |
| Protecting the Website from spam, fraud and misuse | Our legitimate interests |
We do not sell your personal data, and we do not use it for automated decision-making.
4. Who we share your data with
We only share what is necessary to provide your trip:
- Travel partners: hotels, riads, kasbahs, desert camps, local guides and drivers who deliver parts of your tour. They receive names, dates and relevant requirements.
- Service providers: our website hosting provider, email provider (Google Gmail) and messaging services (such as WhatsApp), which process data on our behalf.
- Payment providers and banks when you pay a deposit or receive a refund.
- Authorities where required by law (for example, police registration of guests at accommodation in Morocco) or to protect rights and safety.
5. Third-party services on the Website
Some pages include content or tools from other companies. These providers may collect data such as your IP address and may set their own cookies, under their own privacy policies:
- Google Maps – route maps embedded on tour pages (Google Privacy Policy).
- Google Search Console and, if enabled, Google Analytics – to understand Website performance.
- TripAdvisor reviews widget (via Trustindex) – to display traveller reviews (TripAdvisor Privacy Policy).
- Social media links to Facebook, Instagram and TripAdvisor. When you click them, those platforms’ policies apply.
- WhatsApp (Meta) – if you choose to contact us by WhatsApp.
6. Cookies
Cookies are small text files stored on your device. We use:
- Essential cookies needed for the Website to work and to keep forms secure (for example WordPress session and anti-spam cookies).
- Analytics cookies that help us understand how visitors use the Website, so we can improve it.
- Third-party cookies set by embedded content such as Google Maps and the TripAdvisor widget.
Where required, we ask for your consent before setting non-essential cookies. You can also block or delete cookies in your browser settings at any time; some parts of the Website may then not work properly.
7. International transfers
We are based in Morocco, and some of our service providers (such as Google and Meta) may store data in other countries, including the United States. When your data is transferred outside your country, we rely on the safeguards offered by these providers, such as standard contractual clauses, and only transfer what is necessary to provide our Services.
8. How long we keep your data
- Enquiries that do not lead to a booking: up to 2 years, so we can follow up on your request, then deleted.
- Booking and payment records: for as long as required by Moroccan accounting and tax law (generally 10 years).
- Health, dietary or mobility information: deleted within 6 months after your tour ends.
- Marketing consent: until you unsubscribe or withdraw consent.
9. Security
We take reasonable technical and organisational measures to protect your data, including a secure (HTTPS) Website, limiting access to the people who need it to organise your trip, and using trusted providers. No method of transmission over the internet is completely secure, so please avoid sending card numbers or passport scans by unencrypted email unless we ask for them through a secure method.
10. Your rights
Depending on where you live, you have the right to:
- access the personal data we hold about you;
- ask us to correct inaccurate or incomplete data;
- ask us to delete your data, where we no longer need it;
- object to or ask us to restrict certain processing, including direct marketing;
- receive your data in a portable format;
- withdraw your consent at any time, without affecting earlier processing.
To exercise these rights, email us at Holidaymoroccotours4x4@gmail.com. We will reply within 30 days. You also have the right to complain to a data protection authority: in Morocco, the CNDP (Commission Nationale de contrôle de la protection des Données à caractère Personnel); in the UK, the ICO; or in the EU, the authority in your country of residence.
11. Children
The Website is not intended for children, and we do not knowingly collect data directly from anyone under 16. We only process information about children (such as names and ages) when a parent or guardian provides it as part of a family booking.
12. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our services or the law. The latest version will always be published on this page with the “Last updated” date.
13. Contact us
Holiday Morocco Tours
77 Boulevard Rachidi, Casablanca, Morocco
Email: Holidaymoroccotours4x4@gmail.com
Phone / WhatsApp: +212 676 238 336 · +212 777 032 986
See also our Terms of Use & Booking Conditions.
